AI Industry News

Short news and analysis on AI search, GEO, and content strategy for enterprise SaaS.

OpenAI's Deep Research Tool Is Changing How Buyers Evaluate B2B Software
AI Search10 February 2026

OpenAI's Deep Research Tool Is Changing How Buyers Evaluate B2B Software

OpenAI's Deep Research mode can now synthesise dozens of web sources into structured vendor analyses. For B2B software companies, this changes what 'being discoverable' actually means.

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Google AI Overviews Are Now Triggering on 40% of Search Queries. What B2B Brands Need to Know
SEO28 February 2026

Google AI Overviews Are Now Triggering on 40% of Search Queries. What B2B Brands Need to Know

Google's AI Overviews have expanded further and faster than most marketing teams anticipated. The coverage spike is forcing B2B teams to revisit what content gets cited and what gets passed over.

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Perplexity Passes 100 Million Monthly Users. What That Means for B2B Content Strategy
AI Search24 March 2026

Perplexity Passes 100 Million Monthly Users. What That Means for B2B Content Strategy

Perplexity's growth from niche AI research tool to a platform with 100 million monthly users has happened fast. B2B brands that haven't considered Perplexity citations are now missing a visible slice of their buyer funnel.

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Salesforce Acquires Contentful: What the CMS Deal Means for Enterprise Content Teams
Industry News5 May 2026

Salesforce Acquires Contentful: What the CMS Deal Means for Enterprise Content Teams

Salesforce has acquired Contentful in a deal valued at approximately $3.5 billion, adding a headless CMS to its portfolio alongside Marketing Cloud and Data Cloud. Here's what it means for enterprise teams currently on the platform.

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AI Agents Are Changing How Enterprise Buyers Research Vendors
AI Search2 June 2026

AI Agents Are Changing How Enterprise Buyers Research Vendors

Enterprise procurement teams are using AI agents to handle early-stage vendor research. The content this process draws from isn't the homepage. It's documentation, integration pages, and compliance statements. Vendors without that content aren't making the shortlist.

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